Fujifilm have announced their entrance to the high-end cinema camera world, utilising the same sensor as their medium format flagship camera, GFX 100 Mark II. As anyone with a GFX 100 II will tell you, Fuji went completely overboard with the video and cinema features – with multiple crop modes to support a wide range of Fujinon lenses. Now this is all going into a dedicated cinema camera body, the same as pictured above.
Interestingly the camera features a locking GFX mount, rather than a PL mount. Fuji will release the required adapter for cinema lenses. The use of a mirrorless camera mount makes it a far more flexible tool than an ARRI Alexa in terms of optics.
The GFX format allows for a 1.7x larger sensor size than photographic 35mm full frame, but the ETERNA will feature crop modes all the way down to Super 35mm.
Says Fujifilm: “In addition to the development of the “GFX ETERNA”, Fujifilm is also working on the development of a power zoom GF lens that is optimized for this G mount camera, planned to have actual focal length of 32-90mm, and a mount adapter from G to PL mount lenses, widely employed in film production.”
There’s not yet a release date for the camera, but it’s expected before Q2 2025.
From Fuji:
“In preparation for the launch of the GFX ETERNA, Fujifilm will conduct rigorous field tests, while expanding its product lineup to enhance the GFX system. Through these efforts, Fujifilm is committed to contributing to the video production with high-quality and productivity across a wide range of fields.”
“Fujifilm will showcase the GFX ETERNA as a reference exhibit at the comprehensive media event InterBEE 2024, which will be held from November 13th to 15th 2024.”
A personal friend of EOSHD, “BTM_PIX” on the EOSHD Forum, is actually attending this show in the coming days, so keep an eye on the forum for some first hand accounts below: