Andrew Reid

I remember our time at Photokina, Dave, some of the trips are really fun, really productive. And we've both been invited by various camera companies at times to a launch or two. It's all part of the industry, but where it goes wrong is when they start barring outspoken voices and strong personalities, because to be honest free speech is what it should be all about, not marketing. The best marketing is always truthful. If they are going to start telling Gerald what his YouTube titles should be, that crosses a line for me. I like to poke fun at it, but on the other hand sometimes have to throw my hands up and say I am unhappy with some of our colleagues and the hypocrisy. If Gerald was truly transparent about why deep down he truly no longer likes Panasonic, it would not have much to do with cameras let me tell you that. The brand in his eyes is tarnished now, and that is partly the fault of Panasonic Canada or whatever PR company handled him. But I don't buy the video he put out. It's weird. It isn't fully honest. In my opinion Panasonic will now be all over it trying to patch things up and bringing him back into the inner circle which is exactly what he wants! There can't be a situation where the press and journalists are turned into a bunch of crybabies who change their opinions on a whim depending on how their VIP status is going. I have been let down and insulted by camera companies before, most notably Blackmagic and have had the odd incidence of throwing my own toys out the pram! In some ways a normal reaction because you want the access and your survival depends quite a bit on the attention of the big players in the market. So at end of the day I don't blame Gerald as much as I blame the world of corporate marketing. It is the marketing people who are playing an unethical game, slicing and dicing, horse trading and using people like pawns in a broader war.

Just watched the Gerald piece. Brands have been pursuing the same format for launches on social media for many years, but maybe they have now jumped the shark. It's becoming easier and easier to see who is in the preferred circle of manufacturer mouthpieces and who isn't, and therefore what's not objective and what is just a sales pitch and straight forward shilling. It has undermined the internet and social media so much, that it's starting to become a turn off for even the most unassuming consumers and customers. We on this forum of course spotted it coming a mile ago, and I think we know how to not get sucked into the hype and just focus on the objective info that comes out of these videos.... although to be honest, usually most of that fits on the back of an envelope even after a 20 minute viewing session. I've been to a few launches myself and it does absolutely on a personal level make it very uncomfortable and embarrassing to come back home afterwards and then be truly critical to an audience of thousands, it feels like kicking a lot of nice camera company people in the teeth. You will lose that access as a journalist (as I have). You might even be bullied into a non-disparagement agreement as was the case with me and a certain Mr Jannard at RED or made persona-non-grata without future access to pre-release hardware as was the case with Sony and now also Panasonic as well. The question for me with Gerald is whether he is truly concerned about any of this, or whether he is being hypocritical. I am assuming the latter given the very close relationship he has maintained with nearly all the major PR agencies and camera manufacturers in our industry for years without ever raising these kinds of conflict of interest and objectivity issues until many years later, i.e. now, and even then, purely because he's butt hurt about not being invited on a fancy trip to Tokyo. On the other hand, props to Gerald for being one of the few Canadian YouTubers who aren't born salesmen / Camera store duo *cough cough*. It makes perfect sense for the camera manufacturers of course to nurture the next generation of salesman by bringing them to the fore on YouTube, rather than nurturing filmmakers, real reviewers and journalists who can say troublesome things like me. Some of the key moments for me... "Why now, why Lumix launch"... I think it's because he wasn't invited. Otherwise, he would have done a video like this about 8 years ago after a Sony launch or a Canon launch. Because the same thing has been going on since about 2012 and the ramp up in YouTube & social media hype of consumer brands. "I'm just sitting at home reading the reviews"... This is him painting himself as a casual observer, and therefore an objective one. "Didn't get invited to the S5 II launch in Japan, didn't get invited to S9 launch, because I was critical of GH6"... Exactly, but had he been invited to those - would he still be putting his superman cape on and making a video like this? Nope. Because in the end he has always been 100% happy to benefit from early access and press trips when it suited him, the sanctimonious bastard. Sorry... not very polite of me, but then I aint Canadian.

I enjoyed his pivot to ghosts

Nice of him to spill the beans after only 10 years of benefiting personally from such beans. What's next... A pivot to reviewing Macs?

What a dope

I think it's time for Ed's speaking tour to make a comeback 🙂

The company Nikon SHOULD have bought.

Yellow jersey.

A weak person looks at a wrongdoing and thinks, ah too bad that's normal because look over there - the others are doing it too, whereas any person of any principals or character all would strongly condemn it. You just find the large scale fraud 'merely disappointing' tho. LOL! Through no fault of his own you are going to suggest next?? For those he cheated out of career success it wasn't merely disappointing and if you think it is 'merely disappointing' to have disgusting ethics, cheat in sport, do drugs and try to cover it up, and profit in prize money, fame and sponsorship from a huge sporting fraud, then perhaps someone like you would have no qualms about joining them yourself or colluding with people like that given the chance as it's 'not that bad'. Just like a certain camera boss is suspected of doing.

The 18-50 will be a really nice run and gun lens on the R7 for not too many pennies Exactly what the cheaper Canon bodies needed, as the full frame RF lenses are completely wasted on them. Small, cheap, fun, yet high quality - that is what the Sigma APS-C lenses bring to the table. The 23mm F1.4 looks like one to get as well. Will be interesting to see if this paves the way to full frame Sigma RF releases and if Canon have decided that their too big, too expensive and too clinical technically perfect full frame RF lenses are tanking the system, as I have heard the RF lens sales are going a bit iffy. Also with Nikon and the Z8, Sony and their successes, and Fuji taking a slice of the take with GFX, I think the high-end of Canon's line-up will need some Sigma help pretty soon.

Did you test it with the GFX 100? I have one again if you need any experiments doing.

Future support cancelled. That's the main thing.

*Ring ring* "Hello Adobe. This is Nikon calling" "Oh hi Nikon" "Don't waste any more time on N-RAW from now on, OK..." https://www.eoshd.com/news/adobe-cancel-nikon-n-raw-support-is-redcode-raw-coming-to-a-mirrorless-camera-near-you/

Mark my words TicoRAW is a dead dodo Nikon is all about R3D from now on and it will be on all their cameras in place of N-RAW which is going away. I don't know if it has already been mentioned earlier in the thread but Adobe has already put on hold support for it.

Jarred Land speaks out about the Nikon buyout here: The question is.... is he sticking around at the helm, or will Nikon replace him?

Indeed, no thanks! (Although I don't mind paying a small one off fee for big updates that really add something special)

Yeah, and no real image quality advantage over 500Mbit H.265 8K on the Sony A1 Cinema DNG on the other hand 🙂

There’s talk in the camera industry of introducing a subscription model for firmware updates, with Sony being one of the companies believed to be considering this as an option for larger updates in the future. Currently, Sony is planning an A7S III update in the coming weeks with DCI 4K and content authenticity ID, but major updates have been few and far between for a camera released nearly 4 years ago. https://www.eoshd.com/news/firmware-updates-could-become-subscription-model-under-new-plans/

RED's patent has stood up so many times in court, it is pretty much beyond doubt that it's valid for raw recording. Nikon will be pleased to get that, as they can now force Canon into paying them royalties or choose not to license it at all, meaning Canon RAW has to come out of the entire Cinema EOS line and EOS R cameras, as it is internal compressed RAW. Nikon also get their own Cinema EOS line now, a big presence in video and cinema with RED. So the purchase makes sense, but it remains to be seen whether they will gain long term sales due to the threat to real-life filmmaking posted by AI production and cinema. One day I think Sony will buy Nikon and ultimately control RED's product line.

Nikon Z9 Mark II with REDCODE RED Komodo Z - with Nikon Z mount Nikon refusing to renew patent / tech transfer for compressed Canon-RAW! This is a big move on Canon, against Canon. Fascinating. Just don't mention a certain yellow jersey cyclist.

Great news and I hope they can concentrate on EOS R and the mirrorless cameras, as the DSLRs don't appeal to me any more. I have my doubts the 7D Mark II will do 4K RAW... EOS R on the other hand, much more promising.

My thoughts on Sora, the long version: https://www.eoshd.com/news/sora-destroyer-of-worlds-also-world-generator/ After a few more days of reflecting I think there's a lot of positives, this can be the democratising of filmmaking the DSLR revolution promised but with bells on... almost zero cost barriers in terms of these virtual actors, locations, crews, cameras, lighting. A democracy of ideas can flourish and your imagination will be able to run wild on the screen. All I can say is your ideas better be good because we are heading for a big over-saturation of content out there. It will be tougher and tougher to stand out and get noticed. Tougher to earn any money from it. Tougher to rise above the immense competition out there. Will help to get in early, to show you are experienced in it. Will help when it comes to jobs. There will be a lot of jobs in curation of AI media, and also in the policing of it. The problem I have with all of this is... How enjoyable and satisfying is it going to be for both artists and the audience? Cinematographers love the real world process of filming, and if that is reduced to button-pressing and typing prompts, it isn't the same in terms of craft. So those that enjoy the traditional craft will want to continue doing it, especially those who already have the privilege of being able to do it for a living. And the same goes for all the other film roles... acting, writing, directing, and the social aspect of having a team, a crew. AI also has an authenticity problem. Will audiences get tired of watching synthetic content, no matter how good the "end result" is?

Hmm. I see this as Bye bye pro AV business. Could see it coming with the lack of Panasonic cine cameras and no EVA1 follow-up, and quite a lot else from the pro AV division seemed to have reached a dead end. Looks like the pro AV business has basically been folded, and merged into the consumer business. If it were such a successful and profitable business it could have stood apart and independently, but no.

Hopefully it will get all the features, and none of the resolution 🙂 The Z7 III meanwhile, I cannot see how they will make that fit under Z8 without crippling it, and how they can make it fit above Z6 III without crippling the Z6 III so that there's a gap for the Z7 to fit in between that and Z8! So Z8 might yet turn out to have upper hand on both. Let's see how hard they swing the cripple hammer

What’s this got to do with anything. Thread will be locked soon due to troll-like behaviour and the lack of appreciation towards our community and the advice given.