Unnatural is part of the appeal. These days you don't shoot 24p for naturalism, on the contrary.
Many TVs have a 24p mode, so do some graphics adapters for PCs. Of course, it is best to have choice. Dogmatic obsession with an acquisition framerate is as bad as any other obsession. Also, in Europe a lot of cinema is actually shot 25p because movies also go on air eventually, and pretty much all relatively recent DCP servers handle 25p fine (and 30, and 23.97, and 29.97 for that matter), so there is no need for speed canges and resampling audio.