This is how I imagine Panasonic's consumer department has been conversing:
 
	Enlightened Panny consumer bod: This GH4 is great - but it's a video-centric camera, and it's only real weakness is low-light situations.  Let's fix that for the GH5.
 
	Panny corporation:  Sounds good,  How do we do that?
 
	Enlightened Panny:  Well, we lower the pixel count and...
 
	Cautious Panny consumer bod:  Woah, hold on there!  Yes, the GH series is video-centric, but this is still a consumer unit.  We absolutely need to appeal to stills buyers as well, and they want to see more not less megapixels.
 
	Corporation:  Hmmm... tough one!  Well I can't give you both what you want.  Or can I?  How about we split the range - a hybrid camera for the masses, a stills oriented version, and a super video oriented version.
 
	Panny Professional division bod:  Woah, hold on there!  I couldn't help overhearing.  Just how super video orientated are we talking here?  I don't know if any of you read our memos at all?  You know - about the EVA - the big super charged video camera we're going to be launching right after your launch window!  You sure you're not gonna be cannibalising our sales?
 
	Corporation:  Hmmm... I see where you're coming from.  Okay - let's stagger the whole thing.  We do the GH5 as normal, and the stills version; then we give the EVA a bit of room to breathe; and then we do the video version after that.  Might have to delay a bit so as not to piss off the GH5 purchasers too much.  Agreed?
 
	All:  Agreed!