Sony, Nikon were asked to join Micro Four Thirds and new pro mirrorless coming

[Andrew Reid]

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[img]http://www.eoshd.com/wp-content/uploads/2012/01/olympus-pen-om.jpg[/img]

“Don’t be afraid to cannibalise yourself” said Steve Jobs. “If you don’t do it, someone else will”.

[url="http://www.imaging-resource.com/news/2012/01/11/imaging-resource-interviewtoshiyuki-terada-and-sally-smith-clemens-olympus"]In an interview with Imaging Resource[/url], Toshiyuki Terada of Olympus speaks candidly about Sony and Nikon.

[url="http://www.eoshd.com/?p=6789/"]Read full article[/url]

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[Atlasman]

I guess Canon and Nikon didn't get the memo on Steve Jobs' theory of cannibalization.

But somehow I have a feeling that Canon has something in the wings. Especial since they have acquired more focus on the video side. Video and the EVF have been partners for a long time now.

[hoodlum]

And Panasonic interview comments on GH2 hack.

[url=http://www.imaging-resource.com/news/2012/01/15/panasonic-learning-from-the-fringe-taking-small-steps]http://www.imaging-resource.com/news/2012/01/15/panasonic-learning-from-the-fringe-taking-small-steps[/url]

"We do take a look at what they do, and we take it very seriously, because obviously that's what the customer wants. There are some limitations within the hardware and within the system specifications. For example, the AVCHD format; you know, we have to stay within the confines of what that AVCHD format says. Yes, you can go outside that with some hyped-up features and firmware updates and that sort of thing, but then you're outside the normal specification, and for us as a manufacturer, we really have to stay within it. At the same time, we know the level that the sensors can handle, we know the amount of cooling it's going to take, and to push it past it's limits, you're going to degrade the life expectancy of the product. Now, with a hopped-up camera, you somewhat expect that. You know, it's just like a car; if you push your car to the limit, you know something's going to happen eventually, right? So, as a consumer, go for it! But as a manufacturer, we have to stay within the limits of the standards and what we know the system itself can handle long term."

[Andrew Reid]

Thanks Hoodlum!