Live NAB 2014 coverage and Sony A7S announcement video - 2PM PT / 5PM ET and 10PM GMT

[Andrew Reid]

NAB 2014 kicks off today (Sunday) with the first major announcements. Here's a look at what could be in store for filmmakers at the biggest video and broadcast trade show of the year...

Read the full article here

[MattH]

10 minutes into this presentation I'm already bored.  We get it, 4k is important.  now Just show us the fucking camera!

[itimjim]

Well that was disappointing. Seems to me Panasonic caught Sony a little flat footed.

[quobetah]

A7s announcement was pretty short. S stands for sensitivity. It can go from ISO 50-409,000 It will be very very very clean in lowlight. The slide said it will record 4K via HDMI to various 3rd party recorders. Internally Full HD. It will be the first intervhangeable lens still camera to feature FULL PIXEL READ OUT to do video which means the full HD will be bery very high quality. Dynamic range has been touted to be extremely high too. Both still images and video was shown. They said this is their first push towards a continous developmwnt of the Alpha mount system in slowly merging consumer and professional products. A 28-135 F4 powerzoom lens is also in development for this full frame video beast.

[quobetah]

So I guess the catch is, no internal 4K. Rather thru any cheap external recorder only.