amanda_dslr Posted July 5, 2012 Share Posted July 5, 2012 Hi everyone, Asking for your help! I'm one of two employees at a small camera accessories start-up in Canada. We're looking for very specific sales figures as we're approaching companies to license our product. It's crucial for us to obtain realistic sales numbers to compile accurate forecasts so the deal we make with a potential company doesn't hinder us in the long run. We need (either Canadian/US) sales numbers on DSLR or camera accessories (ex. bags, flash diffusers, holsters, etc.... think of Gary Fong products) as this most resembles our product. We have tried everywhere. Annual reports, 10Qs, and 10Ks for large companies, and Canada-wide industry reports don't describe yearly sales for a product. We have also asked local organizations and government institutions who provide research and support for small businesses with no avail. We would greatly appreciate any tips to get this kind of info. or how to get the most accurate sales forecasts if what we are asking for is unattainable. Keeping in mind we are a small start-up and cannot spend much money. Thank you for your time. Amanda Quote Link to comment Share on other sites More sharing options...
markm Posted July 6, 2012 Share Posted July 6, 2012 Amanda if you can't get what you're looking for Maybe you could consider something like this, estimate sales figures by using a formula you prepare and describe. Maybe Four calculations like worst Average Good and excellent. How much you could lose and what plans are in place if you do. As an example You could make a graph or chart and say if a thousand people buy a certain camera that can use your accessory and 5% buy your accessory and then go up to 10% 15% 20% You could mention your different areas of advertising selling and why and how you can reach x number of people or companies. Quote Link to comment Share on other sites More sharing options...
amanda_dslr Posted July 11, 2012 Author Share Posted July 11, 2012 Thanks Mark, I appreciate it. I'll probably do four different calculations and estimate sales that way, but would like to see some relevant sales numbers. Quote Link to comment Share on other sites More sharing options...
MOONGOAT Posted July 12, 2012 Share Posted July 12, 2012 Just stock Hello Kitty point-and-shoots. The Korean schoolgirl market can never be over saturated. Quote Link to comment Share on other sites More sharing options...
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