Browsing: camera

[youtube]https://www.youtube.com/watch?v=1-oIL9cLHDc[/youtube] Let’s hope the Apple mirrorless camera has more luck!! 😉 It’s only a matter of time before Apple reinvent photography. Steve Jobs is much missed!

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The Sony F55, F5 and FS700 now have a fierce competitor for less money, and it’s not a Canon, nor is it a Red or a Panasonic. It’s one of their own, the Sony FS7. Yet this cannibalisation may be worth it because the potential market for the FS7 is enormous. It’s the fiercest arrow yet fired at Canon’s most popular interchangeable lens video camera for pros, the Cinema EOS…

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Engaging the uninterested general public with dedicated cameras was never going to be sustainable – not with smartphones around. But I think the decline of consumer DSLRs will actually be the best thing to happen to photography and video in the digital era. Finally companies will have to get innovative, putting more weight behind enthusiast and pro orientated camera line-ups.

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