Hollywood filmmakers have been lobbying for the survival of film for quite some years. Now the studios have bowed to pressure and signed new deals with Kodak for the continued supply of celluloid. What’s the point?
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TrueSense Imaging’s sensors are behind the Ikonoskop and Digital Bolex cameras. Traditionally known for their CCDs, the company is now stepping into CMOS for the first time.
Former Kodak VP Don Strickland – “We developed the world’s first consumer digital camera. Kodak could have launched it in 1992. We could not get approval to launch it because of fear of the cannibalisation of film.” Steve Jobs – “If you don’t cannibalize yourself, someone else will.”
A huge change is happening to the camera industry. Cameras are no longer aimed at people who love cameras and this isn’t a photographic industry any more. Instead it is morphing into a consumer entertainment industry leaving many abandoned niches and gaps in its wake.
Right now, 35mm film stock producers Fujifilm are missing a huge opportunity to shape cinema’s future Band of pirates though they are, RED are a profitable company and right now their only competition comes from some unlikely sources – Arri’s Alexa and Canon’s consumer DSLRs.